Last week on Well Said we featured The Flame, which was the Cabot employee newsletter throughout the 40s 50s and 60s. We plan to bring you more from The Flame on Thursdays as part of our new Throwback section.
What better way to start than to show you just how The Flame was made. As mentioned last week, Cabot contracted the production of the newsletter to a printing press in Boston, but all the content was employee and company driven.
This cartoon explanation of the publication process was part of the April, 1948 issue.
Today, Well Said is the avenue for us to make announcements and promote company activities because it is an easy way to reach our employees and the communities where we operate. Much like the first step of The Flame’s publishing process;post ideas for Well Said are often light bulb moments that are then put on paper. Similar to the “proofs,” they used for The Flame we organize all the posts by date on a big post-it calendar. This allows us to move any post if need be and plan for any upcoming events or topics.
As convenient as it is that we now have the ability to send out mass emails, post on intranet sites, and blog about the company goings on, it is interesting to see that before the age of email and iPhones employee communication was still a top priority.
In some ways The Flame was even more informative than our email blasts and blog posts. As you will get a chance to see in future Throwback features The Flame often featured personal and touching employee stories that are sometimes missing in our highly regulated world of the internet.
